Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25

The Copenhagen Fashion Week is a particularly functional idyll. Everything, from the bike-accessible show locations to the inclusive and sustainable clothing, seems to reflect an ideal world—not artificial, but certainly the result of a Platonic aspiration to be the best version of oneself. The clothes, in all of this, are no exception. The Danish fashion capital has, after all, established itself among the top fashion cities by bringing a concrete desire to create a different narrative within the industry. So when a brand steps outside this idyll—not ideologically but aesthetically, to be clear—when a dark hue stains the neutral-toned feed of CPHFW-geolocated social content, the contrast is sharp and loud. For Han Kjøbenhavn's SS25, dramatic clouds covered the sky above the industrial area, the first rain on the last day of CPHFW, almost setting the right atmosphere for a show made of dark tones, structured garments, and oversized footwear. Deep necklines, chunky boots, and exaggerated shoulders dominated the runway, with some hints of femininity and sweetness, like a sculptural dark gray faux fur dress and a white veil turned into a dress, closing the show with a message of hope and purity. To tell an untold side of Scandinavian fashion, the intersection between Danish fairy tales and Demna Gvasalia, we met Han Kjøbenhavn's artistic director, Jannik Wikkelsø Davidsen, for a chat a few days before the presentation of his latest collection titled Royals.

Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523579
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523580
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523581
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523578
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523577
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523582
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523583
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523584
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523592
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523587
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523588
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523589
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523590
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523591
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523586
Han Kjøbenhavn's concrete royals Jannik Wikkelsø Davidsen talks about the brand SS25 | Image 523585

In recent years, your work has shifted and established itself toward darker tones, somewhat in contrast to the colors and imagery we usually associate with Copenhagen, openly contrasting the dominant aesthetic. Almost as if you were telling a side of the city we usually ignore in the sanitized images that scroll through our Instagram feeds?

The perception is correct. I think that Danish and Scandinavian fashion, or more broadly, architectural and design styles, are perceived and represented in a very specific way. I have a different approach because my inspiration is, once again, personal, tied to my upbringing and the world I live in—a more everyday Denmark. In winter, the sun sets early, and we have about a month and a half of summer if we're lucky. And then there's my background. I grew up in the suburbs, but not like the American Hamptons, more like the banlieues of Paris: lots of steel, metal, concrete, and many industries. So, I actually feel that I’m conveying or telling a more truthful story about Denmark than the one most people tell.

The title of your show, The Royals of Concrete, refers to this, doesn't it? Is it the story of your childhood in the Danish suburbs?

It's a story of kids growing up among the concrete of a suburb, but in Denmark, which is a monarchy. The starting point of this story is raw and gritty from a narrative perspective, and that's where I bring in elements of beauty. And of course, casting is essential in this as well: you can't make any piece work without the right casting—it just doesn't work. So the casting will be as "rough" as the pieces. It's a story balanced between contrasts, and that's how it is because that's how I am.