
Nobis will donate used jackets to help the most vulnerable members of the community #NoColdShoulder, the new charity initiative promoted by the brand
After the success recorded in 2020, the Canadian luxury outerwear brand Nobis announces the second edition of the #NoColdShoulder international charity campaign, starting in November: global initiative that aims to collect used jackets in excellent condition to help the most vulnerable members of the community to face the winter.
In 2021 Nobis has set itself the goal of being able to help about 15,000 people around the world: during the month of November, so for every purchase made by e-commerce, the brand will send an airtight bag to donate a used jacket in good condition, and a limited edition cap. To join the initiative, just put your used jacket inside the sealable and eco-friendly bag, download the prepaid label and take the package to the nearest post office, or deliver it directly to Fondazione Progetto Arca, in Milan in Via degli Artigianelli 6. Furthermore, for each jacket purchased during the month of November, Nobis will make a donation of € 50 to the Arca Onlus Foundation.