What went down at Converse All Star Series in London Two days in the company of Octavian, Stephane Ashpool and Feng Chen Wang

The Hoxton Docks are a former coal depot in north London, located in Shoreditch, the district that best represents London gentrification in its most virtuous effects. The Docks have also benefited from the effects of the revaluation: today it's a beautiful space with an industrial and typically London flavor, the space where Converse inaugurated - on the occasion of London Fashion Week - the Creative All Star Series, which at the same time debuted in Chicago, and that will arrive in Milan in April for Design Week. "Learn, craft, celebrate" was the slogan of the event, directly linked to the activities that took place during it. The learning space saw exceptional guests take part in the talks: Tyler The Creator and Stephane Ashpool above all. The founder of Pigalle Basketball was one of the absolute protagonists of the event. In some ways, Ashpool perfectly embodies Converse's spirit, and its ability to be cross-sectoral.

"The connection that is developing between streetstyle and basketball is very important for Converse, as they have always worked to unite the two worlds. They were the first to produce basketball shoes and step by step those same shoes were also worn off the court. That applies the Converse Pro Leather that I customized, inspired by Pigalle, too. I wear them today but I will also use them to play basketball", Stephane Ashpool told nss magazine. 

The London edition of Creative All Star Series ended with the Goofy Club of Lava La Rue, a young artist with a unique and instantly recognizable style, who created for the occasion a vidzine that perfectly expresses her DIY style, and with the talk with Tyler The Creator, which has once again proved to be a unique entertainer in the world, able to keep the public's attention in a magnetic way. But the first stage of the Creative All Star Series was not unique only to its main guests: the side activities, the performance of Motherlan - a collective of Nigerian artists - that of Lava La Rue and an incredibly heterogeneous audience have given rise to a an event where the London aesthetic met that of Converse, transporting in the contemporary one of the brands that more than any other has managed to reinvent itself in the modern era, through its aesthetics, its guessed strategies and its communication.