A very Italian summer: interview with @italysegreta - A brief chat with an unofficial ambassador of the mediterranean aesthetic

The first week of September is the most melancholy time of the year: the sunlight fades towards autumn, the swimsuits give way to clothes and the smell of salt is replaced by the one of the city.

Summer 2020 was the most Italian season of the last twenty years, where due to the pandemic and lockdowns, the magic of Italy was rediscovered, in all its most hidden gems.
The IG page @italysegreta was the unofficial visual microphone to tell the Italian summer through a palette of aperitifs on the terraces of Panarea up to a spaghetti with seafood on the Amalfi Coast, for a breakfast overlooking Lake Como. Italy Segreta has captured the aesthetic that lingers on a familiar and delicate taste, a particular type of escapism aimed at simple pleasures and pure sensations, which today many brands - from Jacquemus to Dior - are rediscovering, aligning and helping to change the very meaning of luxury.

To celebrate the end of the most Italian summer ever, we had a chat with the team that manages the Italy Segreta page.

6.What can we expect from Italy Segreta’s future

A lot. We are working on many projects… and we hope we can preserve, discover, elevate and share all the best it has to offer especially things that can’t be bought. Our goal is to find as many ways as possible to share the exact love and appreciation of the small pleasures of life we have and grew up with. All we can say for now is...STAY TUNED!