
Post-pandemic beauty, what Millennials and Gen Z like Pastel colors and glitter lips emerge from a recent study by Pinterest
Post-Coronavirus young people don't just dream of some carefree evenings and the desire to go back to wearing looks away from tracksuits and loungewear. They want to go back to the usual beauty routine, the colored one, from eyes to nails passing through the lips. And according to a recent study by Pinterest, it would seem that there is a desire to return to having a beauty in color. Let's see in detail the big trends according to the Y, more lively, and the Z, more soft.
Eyes
The Gen Z is also good at DIY, as can be seen from the spike in purchases in the applicable nail category. But they also love patterned manicures, mismatched like a marshmellow or all in a specific color, lavender. The Millennials, on the other hand, love the shiny effect given by a bright summer nail polish or, alternatively, the cow animalier pattern in shades of the rainbow.