
Footeuses, the documentary on Parisian women's football Yard and Miles present the third episode of the saga "Ballon Sur Bitume"
After the success of Ballon Sur Bitume and Ousmane, which tell us the childhood of the Barcelona forward Dembelé, on February 21 the production house YARD, together with Miles, officially launched the new documentary on French women's football on Youtube, Footeuses.
YARD enters again between the 11-a-side fields and the pitches of the Parisian suburbs to tell how women's football is an increasingly growing movement, especially after the last World Cup 2019 held in France, telling it through direct testimonials of already established players such as the Paris Saint-Germain players Grace Geyoro and Nadia Nadim, the former defender of the French club Laure Boullea, of rampant young talents and artists such as the singer Aya Nakamura.
The documentary also talks about fashion. How much do you think the women's football market can influence the upcoming trends of big sports brands? In other sports there are already female testimonials on which nike and adidas are building real campaigns, who do you think could be the ideal testimonial to definitively launch French women's football? Do you think it's the right time to produce ad hoc items for women's football?
L: In France, the importance of fashion was very present during the entire Word Cup. As you may know, the french football team is sponsored by Nike and the brand decided to create special jersey for the women's team, which has never happened before. They also did an entire collection about the World Cup and you could see everywhere boys and girls wearing the women's jersey. In France, I will definetly see Amel Majri or Grace Geyoro be great representant, but each girl from the team is relevant and could be a symbol of it. I just hope that this is not just a trend and that brand's and media's work will last for ages.
R: Yes!
Thanks to this documentary, the spotlight is turned on girls who, hopefully, will inspire millions of other players, regardless of their generation or social class of origin, showing a game made for real fighters despite all the existing prejudices.
''For the women who learned to play soccer just like the men and with them. For those who are still doubting them and those who support them.
For the women that love football''.