Nike, Inter and Pirelli present the Racing Collection Celebrating the iconic Pirelli's logo

Nike, Inter and Pirelli have officially released The Racing Collection, a mini capsule that celebrates the long partnership of the Milan club with the sponsor that since 1995 has been present on the Nerazzurri kits. T
he Pirelli logo has become one of the most iconic sponsors of football thanks to its timeless design. The dilated "P", which covers the other letters "as a roof", was born in 1908 in New York; it's not clear who design it first, but the wavy shape of the letter "P" was already a characteristic trait of the signature of Giovanni Battista Pirelli, moreover the graphic extension of the loop of the "P" alluded to the rubber's elasticity. In the following years the logo was subjected to various restyling up to the shape we know today.