The 2022 FIFA World Cup logo Inspired by the symbols of Arab culture

It is 20:22 in Doha and on the walls of some of the most important buildings in Qatar's capital the new logo of the 2022 FIFA World Cup is projected, the first in history to be played in winter.

The symbol of the event takes up and combines different elements of the Arab tradition, culture and territory. The first element to inspire the concept is the shawl with geometric and floral motifs, symbol of the European winter and worn around the world and in the Arab and Gulf region in particular by a variety of people and in various styles.

The sinuous shape then recalls the desert dunes and the silhouette of the FIFA trophy, but also the number 8, like the stadiums that will host the competition.