adidas presents Juventus new home kit for the 2017/18 season This will be the first kit featuring the new logo

After weeks of anticipations, leaks and negations, adidas and Juventus are officially presenting the new home kit for the season 2017/18. “Honor the past, looking at the future: this is our goal, to continue to reinvent ourselves. To continue to win”, this is the note that came together with the release, that arrive in a fundamental moment for the Juventus history. The future is a bit less certain after the loss of the Champions League.

It is the start of the new identity life for Juventus, that will be formed on the new slogan “Black and White… and more”. A new jersey that will for sure make many supporters happy.