Sunglasses for SS23 must not go unnoticed: our guide This year you can feel free to play with striking shapes, colours and logos for a sunny season that leaves no room for anonymity

Which is the most versatile accessory of all, the most useful and, above all, the one that can turn your look upside down in a second? We do not know if you are one of those people who only wear sunglasses in the summer or one of those who instead keep them with you 365 days a year, but the 2023 summer season has already set some clear guidelines. Coachella served as a "style showcase"," there we could see our favourite celebrities in their spring/summer outfits and, also referencing the last fashion month as well as the trends that emerged on social media, it's time to answer the question that is being asked right now: "What sunglasses do I buy?" While we have opted for a 2023 for the rest of our wardrobe, consisting of simple, straightforward garments with an effortless outcome, sunglasses can be our outlet, under the banner of maximalism and sophistication, keyword: iconicity, so yes to historical models or eye-catching logos, very special vintage finds and, why not, even tech and futuristic style. The best advice is just one: pay attention to the details, because in the absence of logos, we need sunglasses that reveal a little of our personality and therefore of the designer who created them.



Alessandra Ambrosio also opts for the same frame, but in a shocking pink by Chiara Ferragni. Besides white, we could see the same hype for other bright colours like pink or red. The Brazilian model did not miss out on an extravagant, boho and rhinestone-covered Coachella even without glasses.



In addition to the big, established luxury brands, this year is also dedicated to personal research and thus originality. Although luxury brands are synonymous with guarantees, you should give a chance to independent companies that will certainly not let you go unnoticed thanks to trendy designs, but above all thanks to the element of surprise. This is the case with CHIMI, a Swedish brand founded in Stockholm in 2016 with the idea of creating eyewear, ready-to-wear and accessories for those who want quality products from the simplest to the most unusual shapes. Their products are designed with futuristic simplicity, wearability and aesthetic longevity in mind. The company recently opened its first European shop outside of Sweden, in the heart of Paris' Marais district, and on its Instagram page we see that it has not gone unnoticed by style icons like Kendall Jenner, who has already left a few likes.


After these inspo, we make it easy for you with an ad hoc guide. For an unforgettable summer, you need a faithful companion: the perfect pair of sunglasses. They protect you from the glare after a night of partying, but also from reading your favourite book on the beach with a cool drink or from the mysterious and airtight gaze as you stroll through the streets of the destination you have chosen for the summer.