Bally inaugurated the Bally Foundation headquarters in Lugano Under the leadership of Vittoria Matarrese, the foundation aims to promote creativity and young artists

Last April 20, Bally officially opened the doors of the Bally Foundation's new headquarters at Villa Heleneum in Lugano. This opening marks the beginning of a new phase for the Foundation, which after 17 years will finally be able to count on a permanent home in such a unique location on the shores of Lake Lugano. Founded in 2006, the Foundation has always been committed to the promotion of art and culture, highlighting issues important to Bally, such as innovation, support for creativity, and attention to ecological issues.

The beginning of a path that aims to tighten ties with the territory even more, as in the case of the collaboration with MASI (Museo d'Arte della Svizzera Italiana), inside which the work that won the Bally Artist Award will be displayed in an exhibition opening next June 3. The work will then be purchased by MASI, thus becoming part of the museum's permanent collection. On the occasion of the opening, the Foundation is offering Un Lac Inconnu, an exhibition that brings together more than twenty international artists in a poetic and philosophical walk among submerged and emerged landscapes on display until next September 24.