
The new Cities campaign by Balenciaga Around the world with Demna
Berlin, Miami, Paris, Rome and Milan are just some of the cities featured in Cities, the new Balenciaga campaign shot by François Prost inside London's Tube in which the touristcore aesthetic joins that of Demna's brand in ready-to-wear and accessories.
Among the notable new-entries is undoubtedly a reusable porcelain coffee cup with a reusable, machine-washable silicone lid, part of the Objects line. Similar to those used in many coffee shops, the Balenciaga Coffee Cup is designed to be used indefinitely instead of disposable containers and to never be disposed of. Its double wall is designed to keep liquids warm throughout the day. Part of the Cities series, the cup is available with the logo of the city in which it was purchased, as well as two variants with a white or black background.