Wandering around Milan with Marni's crew The lookbook of the VOL.1 of the brand's SS22 collection is an ode to its community

There is a sense of strange familiarity that pervades Marni's latest lookbook to present vol.1 of the SS22 collection, recently arrived in boutiques and online. You almost have the feeling, scrolling through the shots, of having come across a photo album of friends, a group of young international creatives and scapestrati who populate the houses, streets and gardens of Milan. Familar are the environments and rooms that are the background to the lookbook, less familiar are the clothes, which all bear the sign of that sublime awkwardness of which Francesco Risso has become the spokesman – it is an idiosyncratic beauty, which rejects any notion of classicism or tradition without getting lost in eccentricity for its own sake.

Returning to the sense of familiarity, which is the real leitmotiv of this collection, a relatively restful breather after the last challenging show, it is interesting how the brand, which has always enjoyed the intellectual charm of the niche, reflects on its identity, meditating almost on its staples before taking the new step and moving forward. All the signatures of a brand that, season after season, becomes increasingly experimental on all levels: from the final product that parades on the catwalk to the structuring of the creative process and the production of its own lookbooks and fashion shows.