
Hélas launches the new Winter 21 collection Presented through the campaign La marque au parapluie
The French skate brand Hélas has launched the Winter 21 collection and a new campaign to narrate it. The collection, organized around sets designed to face the arrival of winter at cold city nights, was interpreted in the La marque au parapluie campaign through the vision of photographer Marius Chanut and a troupe of skaters, composed by Paul Denaux, Augustin Giovannoni, Florent Mirtain, William Monerris, Salim Croco, Karl Salah, who invaded the French capital offering us a tour of Paris by night in an urban key.