Simplifier's new Chapter III collection - Christophe Nguyen's brand returns with another seasonless drop

Born in Paris during the pandemic, Simplifier was a brand that picked up the trend of hyper-versatile normcore by focusing on founder Christophe Nguyen's favorite garment: the white shirt. A kind of Gen Z response to the many streetwear brands founded by Millennials who produced the classic t-shirts and hoodies, Simplifier wants to propose, more than highly original items, an essential wardrobe for everyday life, focusing on limited stocks and a purist and linear production philosophy. After the first drop, the brand is back with a new selection of products for autumn 2021 made of polo shirts and sweatshirts, denim overshirts and white t-shirts – all timeless staples that were immortalized by Samuel G. Wolter at the Jardin du Luxembourg.