The Valentino event in Beijing: a dialogue between fashion and contemporary art Re-signify part II Beijing, the second episode of Pierpaolo Piccioli's artistic and visual research

From 17 October 2021 to 7 November 2021, Valentino presents Re-signify part II Beijing, the second chapter of the brand experience curated by Mariuccia Casadio and Jacopo Bedussi in the spaces of T-10 of SKP in the South of Pechino. More an experience than an exhibition, in which the dressed of the brand establish a sort of silent dialogue with the works of art and the viewer has the opportunity to connect the various Valentino codes to art, in a process of semiotic re-meaning carried out by Pierpaolo Piccioli through an artistic and visual research.

As Piccioli said on the occasion of Re-signify part I:

"Choosing Shanghai means dealing with a people who ignore the long history of the Valentino maison. After all, what is not known is new: it will be interesting to observe the developments in terms of communication and human contact."