Iuter's FW20 campaign with Gue Pequeño Titled “Vita Veloce”: Fast Life

The world of racing cars and scuderie: this was the inspiration behind Iuter's collection and campaign for the FW20 season. The campaign, shot by Leonardo Scotti, is a love song to the timeless icons of Italian motoring and stars Gue Pequeño, the IUTER Kids and above all the Lancia Delta HF Integrale – a car that collected 5 world titles and 39 victories in the World Rally Championship in the 80s and 90s.

The new FW20 collection by Iuter is available online on the brand's official website