
The 10 best collaborations between car manufacturers and fashion brands Designers behind the wheel
The automotive and fashion industry have an unsuspected common trait: the concept of limited edition. In fact, creating limited editions of a particular product, whether it is a piece of clothing or a car, increases its desirability, increasing sales and raising the quality of brand value in the consumer's perception. In some cases, then, the two worlds collide, when particular cars, not necessarily high-end, become an accessory to be exhibited and to be combined with their clothing or vice versa. In other cases, however, fashion brands and car-rental manufacturers similar to style or reference customers collaborate in the creation of limited (and sometimes unique) editions of luxury cars.
Below nss magazine has listed the 10 best fashion and automotive collaborations that have produced the most iconic limited editions.
Peugeot 205 Lacoste (1984)
The Molsheim atelier specializes in satisfying wealthy customers in their requests for customization of hypercars during configuration and we can say that this time the result did not disappoint expectations.
This Chiron Hermes is a "one-off", that is, an edition made in a single model for the Californian real estate magnate and supercar collector Manny Koshbin. A great enthusiast and connoisseur of the Bugatti and Hermès brands, Manny has pushed to collaborate these two excellences in the realization of a unique hypercar, where nothing is left to chance. Custom-made upholstery, details and finishes never seen, transparent glass roof are just some of the features that go to embellish this unique specimen already not available to everyone.