
Vans's program to support local skate shops "Foot The Bill" will help the independent skate scene to survive COVID-19's negative impact
The bond between Vans and the skate world is visceral. For this reason, the Californian brand has decided to support 80 of its small business partners affected by the crisis caused by COVID-19 through the Foot The Bill project.
My father Paul Van Doren always said that we were a people company that made shoes. Now, more than ever, it’s important to support the people that provide spaces for communities around the world to be creative and come together - said Steve Van Doren, son of the founder of Vans and Vice President of Events and Promotions. We were once a small business and wouldn’t be where we are today without the support of these partners. We hope to rally together with our consumers to lend a helping hand to those that are in need.