Diesel's new line inspired by Copyright Renzo Rosso's brand presents a series of items featuring all-over prints with the "Copyright" logo

Since a long time, Diesel has been active in the fight against brand counterfeiting. The multinational company led by Renzo Rosso in recent months has confiscated and destroyed tens of thousands of counterfeit products around the world and, in 2019 alone, shut down 1,244 websites (such as the Chinese Taobao and the Brazilian Mercado Libre) promoting the sale of fake items using the Diesel trademark, logo and images. Now, the brand has decided to address the issue of internet regulation and the digital landscape, focusing on irony by launching an entire line of men's/women's items for the SS20 featuring all-over prints with the "Copyright" motif. The logo, which is the absolute protagonist, appears diagonally on long coats, straight leg jeans or as part of hybrid leather jackets.

The "Crazy Copyright" collection is available in Diesel stores and on the official website. Prices range from 110 euro for the shirt to 330 euro for the woman's coat.