What is Born Romantic? That what all those graffiti around Milan

In recent months, graffiti of a withered flower accompanied by the inscription "Born Romantic" began to appear on the walls of all Milan. The graffiti became viral on social media, with over 5000 photos on Instagram under the hashtag #bornromantic. Only in these days, however, with the launch of a performance art event at Tenoha in Milan, the Born Romantic project was presented. It is a streetwear brand born under the creative direction of Alessio Bruno Pomioli that mixes punk, romance and nostalgia for a world that is no longer there and has just released its first capsule collection.

The first Born Romantic capsule collection is entirely available on the brand's website.