The monogram of Saint Laurent A new collection of bags reminds us of the importance of the iconic logo of the French fashion house
If suede was said to be a material reserved for the cold season, then today that myth has been demolished. The fabric becomes synonymous with vintage, elegance, refinement and, for this reason, it is perfect with any climate. This is confirmed by Saint Laurent, which launches a collection of bags for summer 2019 made of suede: bucket, satchel and camera bag, in black and burgundy. Available starting from $ 1,850, the bags are made even more precious by the monogram of the brand, especially aged to have a retro look, printed all over.
In doing so, Slimane begins a tradition nowadays consolidated in the major fashion houses: changing its name every time a new designer with an important personality assumes the role of creative director. This is what happened with the arrival of Galliano at Maison Martin Margiela, transformed into Maison Margiela or with the appointment of Riccardo Tisci at Burberry with the new Sans Serif font (a character recently chosen so often to talk about the loss of identity of the fashion logos).
Since 2016 Saint Laurent has been in the hands of Anthony Vaccarello who, in full logomania trend, has brought the iconic YSL graphic to the centre of attention, a decorative element that makes earrings, stiletto heels, bags special and highly identifiable.
