Brands of tomorrow - Afterhomework Paris Pierre Kaczmarek and Elena Mottola are the voice of a new generation of creatives
"Youth" is the best word to describe the brand run by the 17 years old Pierre Kaczmarek. It could sound simplistic, but it's not. Genuine creativity,
It could sound simplistic, but it's not. Genuine creativity, freedom, and freshness are all tangible just by throwing a glance on his work. His clothes express the impetus of a young creative mind that urges to manifest itself, yet is also capable of delicateness and severe introspection. Pierre started designing t-shirts for his friends in school at the age of 15. The reason why the brand is called "Afterhomework" is because, despite his design aspirations, Pierre's parents always insisted on him to put school first.
The success achieved at first inside his circle of friends, rapidly spread outside, pushing him to go ahead and take his brand to the next level. Together with his girlfriend and partner - the stylist Elena Mottola - the duo debuted with a picturesque off-schedule runway show, during Paris fashion week in 2016. They firmly decided to use only friends and schoolmates as models and, what started as and experimentation, ended up being a show that the day after was on everyone's lips in the fashion press. Then in 2017 the set up their second show.
