History of the headband How a simple piece of fabric became a cult

With the fashion upsurge of the 1990s and 2000s, not only did garments such as low-waisted trousers and tube tops return, but also the hair accessories typical of those decades, such as hair ties, bandanas, barrettes and especially headbands. The minimalist appeal of the black (but also white and coloured) elastic headband is garnering hundreds of thousands of views on TikTok thanks to videos showing how best to wear and pair it, invading Pinterest mood boards, and landing on our wish lists so much so that Stylight Insights is seeing a 114 percent increase in "headband" requests compared to last year. Between quiet luxury and ballet-core aesthetics, there are plenty of modern it-girls wearing this chic yet functional accessory that's perfect for upgrading beauty style, even in a bad hair moment. Among the biggest fans of the simple headband with no bows, eccentric patterns or other superfluous bells and whistles is Bella Hadid, who wears it for a variety of occasions, from parties to the gym, from going out with her boyfriend to relaxing days at the family farm. The model and her eclectic way of pairing the headband, inspired by icons of the past such as Brigitte Bardot and Linda Evangelista, has also infected other celebrities, from Nicola Peltz Beckham to Hailey Bieber, who have contributed to the resurgence in popularity of an item whose roots go way back in time with their decision to wear it.